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Tast Space
The objective is for a potential client to understand Studio Tast's vision after a meeting to collaborate or stay in touch for future suitable projects. The experience aims to generate curiosity in the user, motivating them to explore and learn from other people's personal experiences, a core aspect of the company.
Beginning
Following the meeting with Studio Tast, the client receives a board containing multiple cubes that vary in material, color, texture, and weight but are of the same size. The client can choose one cube and take it with them. The client, driven by curiosity, should scan the QR code shortly after the meeting or at a later time.
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The environment
The backdrop is designed to evoke emotions and pique the user's curiosity. The use of pale colors creates a sense of safety, and the presence of other objects, although non-interactive, adds interest to the environment by providing context to the cube and surrounding it with primitive 3D shapes.
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Curiosity
The user interface is minimal and only provides guidance when strictly necessary, allowing the user to explore and discover the mechanisms of the experience on their own. The entire design relies on the user's curiosity as a motivating factor. As the user progresses to the second stage, they should feel that the experience has reached its conclusion. Completing the experience should evoke positive emotions in the user, potentially sparking their interest in starting again to explore the remaining questions and their corresponding answers.
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Learning from others
As the answers are anonymous, they will likely be interesting and honest. This serves as another incentive to explore the other questions and perhaps gain knowledge or broaden one's perspective on a specific topic. Being aware that others have participated in the same experience should foster a sense of belonging to a community, fulfilling one of the fundamental psychological needs.
The cube
The cube serves as the central element of the entire design. It is the only interactive component, functioning as both a guide and a source of curiosity. Metaphorically representing people, it can be both the answer and the question, enabling individuals to teach others while simultaneously learning from them.
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Regarding the questions
Relevant questions for this design delve into deep, personal inquiries about oneself and one's outlook on life. The responses to these questions should be captivating. The user should gain knowledge from reading them and impart wisdom by writing their own responses.